So many businesses plateau at a certain point and remain stuck, unable to grow because we don't realize we've developed unproductive habits. You may also have been hesitant to seek advice which would enable and accelerate change and growth. By building a solid foundation your business will grow and increase sustainability. Your business needs a solid foundation in place. In this 6 course interactive workshop, we're going to discover what makes you and your craft business unique and how you can create more of an impact and emotional connection with your dream customer. A private Facebook group will be created for Q&A, discussing weekly assignments and for support and dialog peer to peer and instructor to participant.

  Jeanette Walker has been in business for 24 years. She graduated George Brown College with honours from a 3 year Jewellery program and was hired as a teacher's assistant in her graduating year. Since her graduation she has owned  and operates a successful jewellery business, owned a brick & Mortar gallery and now runs her business "By appointment Only" and sells via an online boutique. She also mentors and coaches over 600 international jewellery designers via Online training for Flourish & Thrive academy and organizes and runs accountability circles for entrepreneurs. 

Topics Jeanette will cover by week:

• Week 1:  Discover your unique selling Proposition - Identify your why, your vision and mission - Setting and achieving goals that support your vision

• Week 2: How to Identify and connect with  your dream client.

• Week 3: How to develop a cohesive collection and signature style that sells (collection reviews)

• Week 4: How Price for profit 

• Week 5: Evaluation of your current sales and setting realistic goals

• Week 6: Sales and relationship building - creating outstanding customer service

Dates: (Every 2 weeks)

Sept. 5th, 19th, 

Oct. 3rd, 17th, 31st, 

Nov. 7th

Price: $250.00 Members / $290.00 Non Members
Materials: Laptop and or notebook, pens

Interested in this workshop? Send an email to Ayelet Stewart at peicraftscouncil@gmail.com to sign up, and visit the PEI Centre for Craft to pay in advance. 

Our fabulous annual Christmas Craft Show will return for the 55th time and will be held at the Delta Hotel convention Centre by the Charlottetown water front. This show is very well attended and is a great opportunity to showcase your work. We are so excited to be back at the Delta Convention Centre and will be located in the rooms looking over the beautiful waterfront. Sign up soon to secure your booth

This event is open to current juried members and will take place November 9-11 with setup date November 8. 

To register please click here. 

To pay online please click here 

This class will focus on developing drawing skills as a means of thinking, planning, problem solving, unleashing creativity and completion in fine Craft. Class content will be an aid for designer- makers who like to express themselves by creating, be it through silk painting, pottery, sculpture, silver smithing, print making, painting, fashion design, and more! 

Topics will include:

• Intro to drawing using lines

• Exploring the Elements of design

• Exploring the Principles of design

• Observing and recording the directional nature of light on objects

• Putting it all together in a final project

If interested in attending this workshop please contact Ayelet Stewart at peicraftscouncil@gmail.com to register.

Please visit the PEI Centre for Craft to pay with cash, credit, debit or cheque. 

(5 Weeks) Dates: Oct. 2, 9, 16, 23, 30

Time: 10:00am-12:00pm

Price: $100.00 PEICC Members / $120.00 Non Members

For more info on course description and a breakdown of topics for each week, please click the link HERE